Home Business Mag Radio

Interview with Jennifer Turnage, co-author of HONEY, YOU GOT THIS!: Technology Made Easy For Network Marketers For many home-based entrepreneurs, network marketing offers an opportunity to work whenever, wherever, and with whomever they want, liberating them from the constraints of corporate life. But to be successful, one must maximize the amount of time developing new business contacts. As a business expands, everyday details such as organizing events and scheduling can sap an entrepreneur’s resources and limit growth. Richard “Capt’n” Henderson and Sherilyn Colleen interview Jennifer Turnage. She discusses key points for mastering ins and outs of network marketing. For any entrepreneur who missed a sale because they forgot to follow-up, warmed up a prospect only to lose them to a competitor, or had people on their list that they never approached, Jennifer Turnage has the answer! Subjects discussed in podcast include: A better definition of network marketingWhy is technology so important for network marketi

Full Post at Home Business Magazine  Interview with David Ankin former Stuntman and founder of ToyMakerz - Using Ingenuity David Ankin, inventor and star of the hit show ToyMakerz (www.ToyMakerz.com), realized that being a stuntman wasn’t a long-term career. So he decided to turn his passion into a new career that others could enjoy. Now, David’s challenge is constantly coming up with something new and unique. That Ingenuity, which is having the ability to be clever, original, and inventive, is what propelled David Ankin to the top of his field and success with ToyMakerz. David’s journey turned into a hit TV show where people watch him work his magic. Richard “Capt’n” Henderson and Sherilyn Colleen interview David Ankin on ways that ingenuity can fuel your home business. Subjects discussed in podcast include: David Ankin’s fascinating journey from Stuntman to Reality TV StarWhat inspired David to start the ToyMakerz brand that led to hit TV show.Making ToyMakerz TV brand standout in a competitive marketHow in

Interview with Lena Jenkins-Smith CEO and Executive Producer of Young Millennium Records Can a hard-working Mompreneur succeed in the male-dominated entertainment industry of record labels? Lena Jenkin-Smith says YES. Lena Smith is the CEO and executive producer of Young Millennium Records (www.youngmr.com). She is a hard-working, African-American entrepreneur who carved out an inspiring career working with Hollywood’s elite. Lena holds multiple college degrees and has a motivating start-up story where she specializes in giving young artists a head start. Richard “Capt’n” Henderson and Sherilyn Colleen interview Lena Smith about the record Industry challenges that require Lena Smith to excel in a diverse range of business skills and tasks. Our listeners today can take Lena’s story and apply its lessons into their own home-based business. Subjects discussed in podcast include: How Young Millennium Records is “making its mark” in the record industryTips on succeeding in a male-dominated industryHow Lena Jenkins

Interview with Elaina Mitchell who Proves that Beauty is Compatible with Being a Successful Business Owner A businesswoman can start out fighting battles she never asked for. Can beauty mixed with business be a liability? For example, is being “attractive” seen as less loyal and trustworthy? Are there unspoken “do’s and don’ts” for the way women represent themselves in the business world? Former model Elaina Mitchell has been dealing with these issues and questions since pursuing her career as a graphic designer and web designer…And now as a business owner of E Mitchell Designs. Richard “Cap’n” Henderson interviews Elaina where she discusses that being seen as “attractive” in the business world can be more of a hindrance than a benefit, and how she works to overcome these challenges. Subjects discussed in podcast include: Elaina Mitchell’s journey into graphic design and starting her own graphics businessHow being a woman has both helped and hindered business venturesUnspoken problems and issues women face in

Interview with Salvatore Passariello founder of Hair Illusion Product Line We’ve been inspired by many stories of entrepreneurs who have overcome staggering odds to achieve home business success. But how about starting literally from a jail cell, behind a shower curtain, to launching a million-dollar business. Salavatore “Ronnie” Passariello has done just that, with an inspiring story of business success with a popular product that helps men and women with thinning hair, due to various medical and hair complications. Yes, Salvatore used a shower curtain and a $200 laptop to start Hair Illusion (www.hairillusionllc.com). Sherilyn Colleen, Managing Editor, and Richard “Cap’n” Henderson interview Salvatore on his entrepreneurial success story that offers great inspirational advice. Ronnie Passariello is also here to tell us how he uses Instagram to build his successful brand, Hair Illusion. Instagram has proven his top social media platforms for marketing and creating revenue. Subjects discussed in podcast inclu

Interview with Entrepreneur Duo Augusto and Jared Competition is part of any small business environment. It’s a challenge all home business owners must deal with. But what if you are in about the most cut-throat competitive world you can be in? Can you not only conquer a hyper-competitive market, but thrive in it? Entrepreneur Duo Augusto and Jared say YES. With combined totals over $100 Million in sales, Augusto Bittencourt and Jared Barnett are conquering the New York City real estate market (www.compass.com/agents). And we can’t think of any market more competitive than Big Apple real estate. Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Augusto and Jared, who share great advice not only on thriving in competition, but also increasing your sales and business success. Subjects discussed in podcast include: Augusto and Jared’s fascinating and dynamic New York-based real estate companyA typical day in the life of Augusto and JaredThe hyper-competitive real estate market Augusto a

Interview with Heather DeSantis Owner of Publicity For Good They say there's no such thing as bad publicity. Just get your business name out there, however you can, and let the chips fall where they may. Heather DeSantis says “NO” to that old PR paradigm. Heather and her firm Publicity For Good  believes good publicity, or publicity for companies doing amazing things, is the way to go! Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Heather DeSantis, who shares valuable PR tips and advice to our podcast listeners. This former Miss Ohio International 2018 also has a fascinating business success story to share. Heather DeSantis believes the way to go is to disrupt your market by promoting “working for good.” Her advise can help any business owner achieve greater publicity. Subjects discussed in podcast include: Heather DeSantis’s inspiring journey to becoming an entrepreneurWhy Heather believes PR is so importantHow to “focus on the good” in your business’s PRDriving PR power into yo

Interview with Empower Cocktails founder Tiffany Hall On the Home Business Podcast, we love great start-up Stories. And Tiffany Hall, founder of Empower Cocktails, has a great story to tell. In an industry that primarily targets men—leaving women as an afterthought—Tiffany Hall is disrupting the distilled beverages industry through her line of spirits. Hall is a former marketer, turned lawyer, turned entrepreneur, who previously worked for a large spirits conglomerate. Tiffany noticed the missing space for a brand that celebrates and honors women, while also catering to their distinct tastes. Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Tiffany on her inspirational start-up story that can help any home-based entrepreneur to gain greater success by perhaps empowering their clients too. Subjects discussed in podcast include: The fascinating business and product line of “Empower Cocktails”Marketing a product to an under-served market segment, that being female consumers.Putting tog

Interview with Gig Author Marion McGovern The traditional American workplace is rapidly changing. With 41 million independent workers in the US alone. Is it time to "hop on" the gig band wagon before it's too late? But how does a budding home-based entrepreneur, maybe used to the traditional "9 to 5" work model - take the Gig leap? To explore this Gig, Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Marion McGovern, author of Thriving in the Gig Economy. Marion is founder of a pioneering firms in the Gig Arena. She reveals valuable tips on how to navigate this new gig world of work. With 25 years of work in peer exchange groups, Marion has been named chair at Meyers Briggs/CPP Inc--a Silicon Valley staple-- major news for an industry often referred to as a 'Boys' Club.' Subjects discussed in podcast include: Essential skills for individuals looking to thrive in the independent Gig workforceOvercoming unknown challenges of freelance Gig workHow can someone determine their pricing ba

Interview with Author and PR CEO & Veteran Jennifer Fortney For home business owners, public relations can be downright confusing because it operates differently than other marketing tactics. You know that you want PR, you understand the potential value of PR to your business, but you’re unsure how to go about it. Or, maybe you have tried PR but it didn’t work. So what’s a home biz owner to do? To sail these waters, Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview PR and marketing communications veteran Jennifer Fortney. She gives us a short refresher on PR, how it works, why it works, mistakes to avoid, and how it can work for you. Jennifer will also share her #1 secret to marketing success. Subjects discussed in podcast include: The biggest mistake that small businesses make in using PR marketingWhat exactly is Public Relations? And why is it such a mystery?Just how does PR work?Different PR strategies for different types of home-based businessesHow do busy business owners beg

Interview with Dr. Michael Solomon author of Marketers, Tear Down These Wallsr Home-based business owners have to reach people through marketing whose reality is shaped by social class, gender identity, culture, and lifestyle choices. Many of these categories are no longer relevant as people access a variety of experiences that cross traditional home business boundaries. So how can home-based marketers understand this new consumer? By tearing down the walls that they have built to describe their customers. Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview the perfect person to provide the sledgehammer. Dr. Michael Solomon. He is the author of, Marketers, Tear Down These Walls! Liberating the Postmodern Consumer. Subjects discussed in podcast include: What do home business owners need to understand about lifestyle marketing?How traditional categories that marketers use to think about our customers are obsoleteThe Young & the Restless! How do we capture the hearts, minds - and wall

Interview with Elaine Rau Founder of LadyBossBlogger So what happens when you lose your brother-in-law, your job, your home all in one week – and you’re stuck in a third world country with no job opportunities? Elaine Rau had to learn how to make an income online... ASAP. So she spent her last bit of savings and invested in a blog domain: LadyBossBlogger.com. Since its inception, LadyBossBlogger has garnered a massive audience of One Hundred Thousand in just a year and a half. It's a platform that helps female entrepreneurs learn how to start, grow and scale their own online business and blogs. Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Elaine Rau, the LadyBossBlogger, who shares key points, including social media marketing, on getting started-up as an income producing Blogger. Elaine has been featured on the Huffington Post, Thrive Global, and over 100+ other websites, magazines and books. Subjects discussed in podcast include: How to select a profitable niche for a blog, the

Interview with "Orgasmic Leadership” Author Rachel Scherl We’ve heard the term Entrepenreur, Mompreneur, and World-Preneur. Now, how about Vagipreneur? Yes, dubbed the first “Vagipreneur,” Rachel Braun Scherl is on a journey to find out how businesses can profit from the surge in awareness of women’s sexual health and wellness. Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Rachel Scherl on her fascinating business start-up story, and as a leader and speaker on women’s entrepreneurship. She also has her debut book, “Orgasmic Leadership: Profiting from the Coming Surge in Women’s Sexual Health and Wellness.” Rachel learned early on in her Vagipreneurial journey that once she made this proclamation and declared her role in this societal battle, it could get downright crazy—every man (and in her case, woman) for herself. Subjects discussed in podcast include: The fascinating business start-up opportunity as a “Vagipreneur” in women’s sexual health and wellness.How an entrepreneur can

Interview with Business Growth Guru Dr. David Kubes So much of the focus in a home-based business is getting started up and stable. But what about after the business is launched and on a stable foundation. An entrepreneur needs to change his or her focus. In this post start-up phase, it’s time to focus on increasing revenue, to develop additional business revenue streams. We also need a new entrepreneur’s mindset, one that takes creativity to the next level for business growth. To help us chart these difficult shoal waters, Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview business development expert Dr. David Kubes, a lawyer, entrepreneur, consultant, coach and certified facilitator. Subjects discussed in podcast include: Key considerations for a home business owner when they strive to increase revenueHow you can add additional revenue streams to your businessThinking outside the box to diversify revenue streamsThe mindset behind creating more revenueUsing Branding in your mindset f

Interview with CEO & Author Sharon Rowe Whether you are making good money or struggling to just make a living… You know when an opportunity arises to create something bigger than yourself…where you can and want to add your efforts. We are all told we don’t have or know enough. But What is enough? So, what if instead of setting out to conquer the market you position your home business as an influencer, a “tiny” part of a larger culture shift? And what if instead of waiting for all your ducks to be lined up, you start with just a few? Sometimes just starting and articulating your “why” is all that you need. To help us to articulate the “why” Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Sharon Rowe, founder and CEO of Eco-Bags Products, a $2 million plus business and the author of “The Magic of TINY Business: You Don't Have to Go Big to Make a Great Living." Subjects discussed in podcast include: Articulating “the Why.” What is your why?How to know if the market will support yo

Interview with Gig Guru Dr. Curtis Odom The new Gig Economy offers unparalleled opportunities for home business owners to tap into talent, to grow and expand your business. Within a matter of hours, you can literally start from scratch searching for Gig help, and then have that new talent plugged into supporting your business. This puts home business owners on an even playing field with corporate America. But you need to know how to manage this Gig talent. Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Dr. Curtis Odom, President of Stuck On Start Coaching (www.stuckonstartcoaching.com). Dr. Curtis Odom is a seasoned talent management professional; and is author of four books, including Generation X Approved and From Campus to Corner Office. Subjects discussed in podcast include: How managing Gig employees differs between corporate America and a small businessWays that small business owners can engage and retain talent in the Gig economyHow a business owner can lead with influence

A home business owner is not going to get Beyoncé to endorse their business or product, to successfully leverage influencer marketing. Rather, can Micro-Influencers help you to build your home business? To help answer this question, Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson talk with Laura Cole, Vice President of Marketing for Vivial (vivial.net) and frequent contributor to Forbes.com. She discusses how to use using micro influencers to generate new customers and sales. Micro-influencers include internet stars who have somewhere between 10,000 and 10 million social media followers. That’s all you need to make an impact! Subjects discussed in podcast include: What a micro influencer is, and how can they help home businesses generate new customersSocial media platforms that micro influencers reside onDo you have to pay micro influencers to promote your business? And If so, how much?The best way for small businesses to start a relationship with a micro influencerDigital marketing trends t

Interview with Julie Cole of Mabel's Labels There’s nothing more motivating than a great business success story. And Julie Cole fits this profile. Julie Cole is a recovered lawyer and mother of six who co-founded Mabel’s Labels (www.mabelslabels.com) from her basement, with products now sold to a worldwide market. Julie shares with Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson, her mom-preneur journey launching a multi million dollar market leader, Mabel’s Labels. Julie can speak with experience about all the ups and downs of the life of an Entrepreneur! Julie Cole is also an active blogger, regular television contributor, active speaker and renowned digital influencer. Subjects discussed in podcast include: inspiration to go from recovering lawyer to Global MompreneurBiggest challenges or obstacles in business launch from her basementSuccess Advise – what Julie did right!Growing into your business successFinding an entrepreneur’s balance with six children So, tune in and learn how you too

We've gone from TV to Twitter and in today's marketplace, that can be confusing for home-based business owners. For others, it' can be a dream come true. In today’s social media connections, any business owner can become their own reality TV host to market their start-up or established business. With little technical proficiency and know-how, most anyone can tap into social media channels to celebrity broadcast their business. You just need to know how to navigate around. To help us to chart these waters, Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Dave Woodward, Chief Business Development Officer for ClickFunnels. Subjects discussed in podcast include: Making Instagram your reality TV showHow a business owner should look at Facebook as their talk showYouTube as a business' sitcomUsing podcasting with social media to build your businessThe most important channel for building yourself up as a celebrity in your market So, tune in and learn how you too can be social media celebrit

Interview with Vishal Agarwal Author of Give to Get When you start-up a business, a lot of time and investment goes into building that  business. But up to 90 percent of new businesses bulldoze into failure. Often this is due to habits of the business owner – the Leader of the enterprise – that dooms business success. In helping us to avoid getting bulldozed, Sherilyn Colleen, Managing Editor, and Richard “Capt’n” Henderson interview Vishal Agarwal, author of Give to Get. Vishal Agarwal has navigated all facets of building teams and delivering value in translating your vision into WINS. Subjects discussed in podcast include: The cardinal rule of management - Avoid head-to-head conflictShowing anger – why this can doom you to failSix common mistakes that unsuccessful leaders makeThere are two types of leaders: A Lion and a goat. Which are you?The best way to navigate conflicts with colleagues and subordinates? So, tune in and learn how you can be a "Lion" leader in your Home Business! Episode Sponsor: City Ame