Home Business Mag Radio

Interested in the health of the body, and looking to translate that passion into a fitness venture? Consider starting a home-based business in the health and wellness industry! In this episode of Home Business Radio, Richard “Capt’n” Henderson and Managing Editor Sherilyn Colleen interview Kathryn Butters, business executive and founder CryoVigor, one of New York City’s premier Cryotherapy clinics. Kathryn gives an inside look into this unique industry and shares advice for entrepreneurs looking to start their own health and wellness venture. Subjects discussed in Podcast include: * Why the health and wellness industry is a great niche for aspiring business owners * How important location is and why * Types of research to do that will be the most insightful when choosing a business * How important business and personal branding are and how they are tied together * Whether it's important to have a professional background in your industry of choice * Marketing techniques that are the most impactful on business

Has your home business kept up with the tech trends of today? Home businesses of all kinds can embrace technology to protect against being disrupted and better succeed in the digital age.  In this episode of Home Business Radio, Richard “Capt’n” Henderson and Managing Editor Sherilyn Colleen interview Justhy Deva Prasad MBA, business technology advisor and author of The Billion Dollar Byte: Turn Big Data Into Good Profits, The Datapreneur Way (djusthy.com). Mr. Prasad will share insight about how small businesses can implement a winning data strategy and compete in today’s digital world. Subjects include: * Small businesses that have become technology companies * How a home business can incorporate technology into its model * The kinds of data home businesses can track * The benefits of tracking data * Your first step for “going tech” * Low-cost ways for home businesses to use technology to engage customers * What a “datapreneur” is and why a small business owner should become one So come aboard and sail with

Is finding Balance just B.S.?  If values gets misaligned, work-life integration goes off-track. Follow this show’s straightforward advice to align values and maximum your success in business - and life. No B.S In this episode of Home Business Radio, Richard "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview Sue Hawkes, business consultant and best-selling author of “Chasing Perfection – Shatter the Illusion, Minimize Self-Doubt & Maximize Success.  Sue Hawkes will help you analyze your values and overcome self-doubt, to maximize success. Subjects include: * Understanding work-life balance * What work-life integration looks like * Are you misaligned with your values? * Keeping priorities aligned with values * “Stop and breathe” exercises * Learning to just say NO! * Delegation strategies to get time back * Creating a certainty of self to minimize self-doubt * How do you maximize success? So come aboard and sail with us as Sue Hawkes (www.sayyess.com) helps get your work and life better align

Do you have the right mindset to be a successful entrepreneur? You can develop a no-fail mindset to help ensure your success in a home-based business, in both its start-up and growth. In this episode of Home Business Radio, Richard "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview Chris Hallberg, a U.S. Army veteran, top business expert, and author of The Business Sergeant’s Field Manual. Chris Hallberg will talk about an entrepreneur’s mindset and being a leader in your business field. Subjects include: * The type of mindset entrepreneurs should possess prior to launching their own venture * The three most important things a home business owner should do to keep from failing * How to set up a scalable model for your business * How you can prevent contractor or employee turnover * Key factors that enable you to remain a leader, in growing your business So come aboard and sail with us as we help you develop a tougher business success mindset with veteran, author and top business consultant Chri

The first 18 months of your business is critical. This is when the majority of new business fail. But with some preparation you can set up a business to thrive. In this episode of Home Business Radio, Richard "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview Michael J. Morris, author of the best selling book Starting a Successful Business, Your Guide to Setting Up Your Dream Start-up, Controlling its Finances and Managing its Operations.  They discuss critical success factors for business success. Subject include: * First – Reality Check: Is there anyone who should not start a business? * What you need to succeed in business * The importance of goal-setting & setting effective goals * Planning for Success and what a plan should contain and look like. * How to approach financial backers if you lack start-up funding * Customers – How to get out and sell! So come aboard and sail with us as we help you achieve home-based start-up success with author and expert Michael J. Morris. Episode Sponso

Native Advertising is growing to be a major part of online marketing. Is your home business leveraging the power of Native Advertising? In this episode of Home Business Radio, Richard "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview David Dale Lovell, author of Native Advertising: The Essential Guide. He will talk about how native advertising has become central to a company’s brand and business success. Topics include: * Native advertising – what it is  * Different types of native advertising * Why a home business should be interested in native advertising  * What to keep in mind when undertaking native advertising  * Should you use an agency or go solo?  * Ad Creatives for Native Advertising * The future of native advertising  So come aboard and sail with us as we help you to link your home business with the latest trend in digital marketing, with industry expert David Dale Lovell, Chief Digital Officer at ADYOULIKE (www.adyoulike.com). Episode Sponsor: Global Venture Services  www.workpartt

In this episode of Home Business Radio, Richard "Capt'n" Henderson and Managing Editor Sherilyn Colleen discuss how to turn your idea into a viable home-based business start-up; with TED Talks mentor, author and management leader Soulaima Gourani (www.soulaima.com).  Subjects include: * Mapping out your business idea * How to "test" your passions, goals, strengths, resources, and tolerance for risk * Mapping out your networks * Testing your business idea * How to get valid input and feedback, and who should you ask?  * Should you get investors? If so, how?  * How do you scale your business? So come aboard and sail with us as we help you to analyze your business ideas, and determine how viable it is, with expert Soulaima Gourani.   Episode Sponsor: www.rotovac.com

In this episode of Home Business Radio, Richard "Capt'n" Henderson and Managing Editor Sherilyn Colleen discuss how to make Digital Marketing & SEO Work for You, with experts Tyler McConville and Ben Dankiw.  They founded the digital marketing firm NAV43.com.  Subjects include: * Search Engine Optimization and Why It is so important * Key elements of Digital marketing and why these are important * Overcoming your skepticism to SEO and digital marketing * Making the hard parts of SEO and Digital Marketing easy. * Advice if you cannot afford to hire an SEO/Digital marketing team? * Plus Your Own Questions! So come aboard and sail with us through the tricky waters of implementing cost-effective SEO and Digital marketing into your home-based business. Episode Sponsor:  PhysicalAddress.com 

In this episode of Home Business Radio, Richard "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview Dr. Stacia Pierce, founder and CEO of LifeCoach2Women.com, to help you manifest business goals. Stacia is a "whole-life" coach who will empower you to run your dream business. Subjects include: *  Her secret weapon to helping entrepreneurs reach their business goals? * One thing that stops people from going after their entrepreneurial dreams * Routine habits that will help anyone to have longevity and success in business * A simple plan to get started in business * Tips for someone who is struggling in their business and can't seem to get out of a rut * Plus Your Own Questions! So come aboard and sail with us through the choppy shoal waters of succeeding as a home-based entrepreneur, to bring success strategies in achieving your business goals. Episode Sponsor: The Little Jimmys Italian Ices & Push Carts, www.italianice.net

Cracking your personal "entrepreneur's code" will help you to achieve greater growth and success in your home-based business. In this episode of Home Business Radio, "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview Jack H.M. Wong, serial entrepreneur, business strategist and author (Cracking the Entrepreneur Code), www.crackingentrepreneurcode.com,  Jack Wong will provide advise on how to turn your business vision into reality. Subjects include: * What to do when you decide to start-up and operate a business * The top 3 common mistakes typically made by someone who want to start or expand his business * Hurdles/obstacles to overcome to turn your vision into reality * What to do during those ‘down feeling times’ to stay in the game and keep plugging away * Advice for entrepreneurs who have "fallen down" * The #1 Key Ingredient any entrepreneur needs to have in building their business * Plus Your Own Questions So come aboard and sail with us through the choppy shoal waters of successfully start

Enjoy your retirement more, through operating a home-based business; whether you’re retired or soon-to-be retired. In this episode of Home Business Radio, "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview Andrew Simon, a business and management consultant (www.simonassociates.net).  Andy Simon provides advice on how to succeed in a business as a retiree. Subjects include: * Becoming your own boss can be extremely gratifying when you're not ready to fully retire * Key considerations to consider in a business start-up * Key considerations in a home-based start-up * Being retired and becoming an entrepreneur * Challenges that retirees face that younger entrepreneurs don’t have to worry so much about * Key competencies for retiree entrepreneurs * Giving yourself an edge by embracing technology So come aboard and sail with us as we help you navigate to enjoying retirement more through operating a home-based business, whether you’re retired or facing retirement.  Episode Sponsor:  Cruises, Inc., www

Applying principles of leadership in a home-based business will reap great benefits, no matter what your size of business. In this episode of Home Business Radio, "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview Leadership and organizational development expert Dr. Gaurav Bhalla, Ph.D, (www.gauravbhalla.com). He will provide cutting edge advise on how being a better leader will help achieve business success. Subjects include: * Small business owners can benefit from applying leadership ideas and concepts in their own businesses. * Why many solo entrepreneurs find leadership difficult to understand * “Soulful leadership” – What is it?* How home-based entrepreneurs can benefit from “soulful leadership”* How to persevere until you achieve business success* Advice on writing a book and how this can benefit any entrepreneur* Leaving the world of a “C Suite executive” to become an entrepreneur* Plus anything else you'd like to talk about! So come aboard and sail with us through following seas to bec

All businesses - no matter what their size - must protect themselves from a wide variety of cyber threats. With a little bit of up-front planning, you can protect your home-based business.  In this episode of Home Business Radio, "Capt'n" Henderson and Managing Editor Sherilyn Colleen interview industry expert Joy Belinda Beland, of Pink Hat Tech (www.pinkhattech.com).  She will review a variety of easy IT Steps you can take to secure you home business and improve your company's IT. Subjects include: * Is the cloud helpful for home-based business owners? Why?* What are the best data backup solutions for a small business? (Dropbox, SharePoint, Google, etc)* What are some quick tips for using privacy settings on your mobile devices to protect personal information?* How do you create and remember secure passwords?* How do you ensure your small business is not targeted by Ransomware?* What are some tips to keeping budgeting and planning for small biz IT fun?* What are effective and affordable security solutions f

What is perhaps the biggest Kahuna in successfully launching or expanding a home-based business? Money! A great business plan will go nowhere if you don't have the money to capitalize it.  In this episode of Home Business Radio, "Capt'n"Henderson and Managing Editor Sherilyn Colleen cover the key sources of business capital, their pro’s and cons, and ways to ensure financing leads to your biz start-up success. Subjects include: * Conventional bank and financial service company loans* Funding from the Small Business Association* Home equity financing* Third Party funding* "Guerilla financing" techniques with credit cards* Receivables financing* Partner funding* Angel Investors* Crowd-Funding* and additional fundraising sources for a business We'll also discuss developing a simple financing plan. So come aboard and sail with us as we help you navigate the tricky seas in raising money to launch or grow a home-based business. Episode Sponsor:  City America, www.cityamerica.com

In this engaging episode, publicity expert Shannah Carol discusses how YOU can be your own Hollywood-style PR agent. Red Carpet expert Shannah Carol will share secrets on simple ways you can promote your home-based business with Public Relations: How to make you and your business newsworthy & interestingEssentials of a simple PR Plan for a home businessUsing Public Relations to build your personal brandEssentials of an engaging Press ReleaseReaching the right media outlets for your businessCutting through all the clutter to make yourself heardGetting customers to talk about your product or serviceConducting Radio & TV interviewsShould you use an outside PR AgentUsing Social Media to leverage your PR With the rise of the Internet and social media, PR is no longer a playground reserved for the wealthy or large corporate business operators. Put PR to work building your personal brand and your home-based business – with Hollywood style PR! Episode Sponsor: Deborah Kay, Global Venture Services, www.workpar

What's the most important thing you do in a home-based business? Marketing! Promote It!  And YOU.  This episode covers the key bases to focus on in marketing a home-based business.  Whether new start-up or established business. In this episode of Home Business Mag Radio, "Capt'n"Henderson and Managing Editor Sherilyn Colleen cover the basics in planning and launching the marketing of a business.  They'll show you how to maximize your marketing budget.  Subjects include: * Marketing Plan and Budget – Keeping  it simple* Stretching Marketing Start-Up Dollars* Launching Your Marketing Actions* Advertising* Simple Principles of Ad Design* Direct Marketing & Mail* PR, Publicity & Public Relations* Networking for the Home Business Owner* Banner Ads & Native Advertising* Social Media Marketing including Facebook, Twitter & YouTube* Launching your Brand* Testing Out Your Marketing Actions*Building Long Term Marketing Success So come aboard and sail with us as we help you navigate the tricky seas in ma

Do you think it's too hard to set-up a home-based business?  No way.  This short episode covers the basics on how to quickly set-up your own home business.  Join the tens of millions of entrepreneurs who have successfully set-up a home-based business In this episode of Home Business Mag Radio, "Capt'n" Henderson and Managing Editor Sherilyn Colleen cover key actions in setting up your home-based biz, with minimal time and investment. These include: Choosing a business structure (commentary from Lawyer Kyle Lawheed) Accounting & Budgeting basicsHome office set upInformation Technolgoy - IT - basicsMarketing & Sales planningKey consultants you will needStarting up business operationsSetting up winning routinesManaging your moodBiz Success Mentality! We cover these and more critical success factors to home business success. Episode Sponsor: Rotovac - 888-768-6822 - www.rotovac.com

Have you ever thought about starting up a home-based business?  Launching your own home business is easy. Tens of millions of people own and operate home-based businesses. In this episode of Home Business Mag Radio, we cover key considerations you'll need to work through, in joining the home business revolution.  These include: Deciding on whether to go full or part timeLooking at your Skills and what motivates youLeveraging your Life's experiences in a home-based busienssYour education and training: What has this best prepared you for in business?Finance and capital - How money puts boundaries on your business selectionGenerating a short-list of potential home-based businessesTraining and Support you can receive from a home business providerReviewing different subject categories of business. We cover these and more critical success factors to home business success. Episode Sponsor: D Verrengia - www.blissdiva.com