Sinopse
Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews!The Top is FOR YOU IF you are:A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at NathanLatka.com/TheTop
Episódios
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EP 432: Boostrapped SaaS Hits $75k MRR, Viral Campaigns, 1000 Customers with KickOffLabs CEO Josh Ledgard
29/09/2016 Duração: 22minJosh Ledgard, co-founder of KickoffLabs to The Top. KickoffLabs is a viral lead generation platform with amazing landing pages, lead capture forms, and e-mail marketing rolled into one seamless package. Famous Five: Favorite Book? – The 4-Hour Workweek What CEO do you follow? – Elon Musk Favorite online tool? — https://www.helpscout.net/Help Scout Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – “Working smart is way more important than working hard” Time Stamped Show Notes: 01:40 – Nathan introduces Josh to the show 02:03 – What KickoffLabs does differently and how it makes money 02:15 – Engage customer as a form of marketing 02:43 – Online advertising 03:12 – KickoffLabs is a SaaS business 03:58 – Pricing plan 04:20 – Customer churn for HeYo 04:40 – Josh’s monthly churn rate 05:10 – How to mitigate churn rate 06:00 – Paid acquisition 06:08 – Types of paid acquisition 06:48 – Monthly spent on blog content promotion 07:18 – Boo
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EP 431: Agency Does $6m 2015, 41 Employees with Publisher/Advertiser Network CEO Nathan Putnamof Monumetric
28/09/2016 Duração: 22minNathan Putnam, an entrepreneur who’s currently working on a company called Monumetric. Their focus?—help people unlock the earning potential behind online content through data analysis and optimization strategies. As Nathan says, “What we do is not magic. It’s science.” Famous Five: Favorite Book? – Start with Why, Reality Check, Leaders Eat Last What CEO do you follow? – Brian O’Kelley Favorite online tool? — Slack Do you get 8 hours of sleep?— “No. Not close” If you could let your 20 year old self know one thing, what would it be? – “Look stop listening to music as entertainment. Remember, whatever you put in your brain, that's what's going to come out” Time Stamped Show Notes: 01:40 – Nathan introduces Nathan Putnam to the show 02:27 – Monumetric functions 03:44 – Current number of publisher partnerships 04:05 – Why people use Monumetric and not Google Analytics or AdSense 04:29 – Second price auction 04:58 – “Google is our best partner but also our greatest competition” 06:55 – Business was fou
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EP 430: $400k in 2015, Focused $30k Funnels In 2016 For Instagram Help with Sue B. Zimmerman
27/09/2016 Duração: 20minSue Zimmerman, the creator of the online Instagram course Ready, Set, Gram! In addition to her popular instruction, Sue is also a powerful speaker on prominent stages like Social Media Marketing World, and a highly sought after business coach. She's passionate about teaching business owners and marketing professionals how to leverage the power of Instagram to get tangible business results. Famous Five: Favorite Book? – Book Yourself Solid What CEO do you follow? – Sophia Amoruso Favorite online tool? — Dropbox Do you get 8 hours of sleep?— “Absolutely. I have to” If you could let your 20 year old self know one thing, what would it be? – “I wish I knew how to collaborate with people who I knew, like and trust.” Time Stamped Show Notes: 01:37 – Nathan introduces Sue to the show 02:40 – Sue’s focus at the moment 02:45 – How to leverage power of Instagram stories 03:04 – How Sue makes money in teaching 03:17 – Successful online courses 03:56 – Paid webinar 04:18 - Sent email to list of a little over
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EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
26/09/2016 Duração: 25minGavin Zuchlinski, the founder of Acuity Scheduling—the slickest way for businesses to automate and manage their appointments online, allowing clients to schedule themselves. He’s a self-professed tech geek and an espresso-maniac who wholeheartedly believes that business should be totally fun. Famous Five: Favorite Book? – Anything You Want What CEO do you follow? – Andy Grove Favorite online tool? — Canary Do you get 8 hours of sleep?— “8 and a half hour is my ideal number” If you could let your 20 year old self know one thing, what would it be? – “Spend more time doing the things you enjoy doing.” Time Stamped Show Notes: 01:37 – Nathan introduces Gavin to the show 02:09 – Gavin is on his 4th espresso for the day 02:25 – How Acuity Scheduling generate sales 02:30 – SaaS to manage scheduling appointments online 02:48 – Developed for Gavin’s mother 03:00 – 2006 started 03:21 – Start of Gavin’s business 03:48 – 2007 first year in business 04:05 – Only a side project 04:54 – First year revenue 05:
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EP 428: Super Creative Dad of 4 Buys Time By Minimizing Expenses, Launches Drone Info Company with Egbert Oostburg
25/09/2016 Duração: 17minEgbert Ootsburg, onto The Top. Egbert runs a company that designs apps for the scalding-hot consumer drone market. Listen as Egbert talks about his strong ambition to make a difference in the world and how he takes advantage of the drone market. Famous Five: Favorite Book? – Zero to One What CEO do you follow? – Andy Stanley Favorite online tool? — Evernote Do you get 8 hours of sleep?— “Are you kidding?” If you could let your 20 year old self know one thing, what would it be? – “To get started faster and not to wait for something to occur before giving yourself permission to succeed” Time Stamped Show Notes: 01:37 – Nathan introduces Egbert to the show 02:06 – How Egbert generate money 02:18 – Open Skkye App 02:45 – Helps Drone pilots find places where to fly versus not fly 03:25 – 2015 total revenue 03:44 – Drone Aviator 05:00 – Leaving the corporate world 05:10 – Worked with Pfizer in 2009 05:38 – Biggest recommendation 05:55 – “There’s always a way to bootstrap something” 06:20 – Egbert did
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EP 427: $1m+ Agency to Launch SaaS Product SegMetrics.com with CEO Keith Perhac
24/09/2016 Duração: 22minKeith Perhac onto The Top. Keith is a marketing expert, developer, and designer. His goal is to take complex things and make them simple, understandable, and actionable for business owners. Today he is the CEO of SegMetrics and DelfiNet, technical marketing agencies that help companies create highly optimized sales funnels. Famous Five: Favorite Book? – Work the System What CEO do you follow? – N/A Favorite online tool? — HarvestApp Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – “It’s not as scary as jumping off and leaving the company that you’ve been working on for 6 years to start on your own.” Time Stamped Show Notes: 02:13 – Focus: DelfiNet or SegMetrics 03:02 – Founding day of SegMetrics and first revenue 04:20 – How SegMetrics is built 04:50 – Focused on building the greatest product 05:48 – Margins are better in SaaS 06:19 – Average sales per customer per month 07:10 – August Revenue 09:40 – 50% gross margins 10:15 – Biggest le
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EP 426: 1500 Customers and Profitable, $5.5M Raised with Pablo Fuentes of Proven.com
23/09/2016 Duração: 25minPablo Fuentes, founder and CEO of Proven—a company that specializes in small business HR solutions. In addition to his passion for helping both minorities and women start businesses, Pablo also owns a BA from UCLA and an MBA from Stanford. Famous Five: Favorite Book? – The Art of Learning What CEO do you follow? – Richard Branson Favorite online tool? — LinkedIn Do you get 8 hours of sleep?— Absolutely If you could let your 20 year old self know one thing, what would it be? – “Start Jiu-jitsu earlier” Time Stamped Show Notes: 01:35 – Nathan introduces Pablo to the show 02:04 – How Pablo’s business generates sales and collaborates with talent managers 03:21 – First year revenue in 2009 versus revenue in 2015 03:45 – How do you make money? 03:55 – When small businesses post a job 04:30 – Average pay per company location 04:51 – Average revenue per user 05:00 – Lifetime value 06:10 – Average churn = of 2 years 07:10 – August Revenue 08:10 – Subscription vs. pay as you go pricing 09:40 – 50% gros
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EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
22/09/2016 Duração: 23minYuri Elkaim, a nutrition fitness and fat loss expert, onto the podcast. Yuri is a New York Times best-selling author of “The All-Day Energy Diet” and “The All-Day Fat Burning Diet”. He's a former soccer player turned health crusader, and is most famous for helping people who've tried everything to lose weight but enjoyed very little success. Famous Five: Favorite Book? – Zero to One What CEO do you follow? – Peter Teal Favorite online tool? — Google Docs Do you get 8 hours of sleep?— About 7-8 If you could let your 20 year old self know one thing, what would it be? – “Focus on one thing” Time Stamped Show Notes: 02:34 – 25 million Youtube views 03:06 – Yuri’s focus on building now 03:59 – Webinars 04:11 – Conversion from the webinar 04:30 – Shut down the sales page 04:39 – Facebook Ad expenditure 05:21 – Totalwellnesscleanse.com 05:40 – Facebook ad look and landing page 06:17 – Eyelid test guide 07:00 – Number of webinars per month 08:00 – No domain for webinar 08:30 – Webinar sell price
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EP 424: SaaS Teckst Passes 65 Enterprise Customers, $2.5M Raised with CEO Matt Tumbleson
21/09/2016 Duração: 26minMatt Tumbleson is the founder and CEO of Teckst – a New York based startup that's transforming customer service by directly connecting consumers with businesses via 2-way text messaging. His own frustrations with lengthy hold times and incompetent customer service representatives are why he decided to launch Teckst. Prior to jumping into entrepreneurship, Matt worked as the Creative and Marketing director of Seamless (now Grubhub), and worked as a graphics journalist at The Miami Herald. Famous Five: Favorite Book? – Delivering Happiness What CEO do you follow? – Marc Benioff Favorite online tool? — WorkFlowy Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? – “Stick to one thing long enough to see it through” Time Stamped Show Notes: 01:37 – Nathan introduces Matt to the show 02:31 – What Matt does and how they make money 03:09 – Selling ROI 03:15 – Created software in a house in NY 03:33 – They have monthly subscription plan 03:50 – Current
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EP 423: Nigeria Agency Business $230k 2015, $1M+ 2016, 17 Employees and Growing Fast with Johnson Emmanuel
20/09/2016 Duração: 22minJohnson Emmanuel the founder and CEO of Clients Attraction, a company that specializes in online marketing strategies engineered to attract big-ticket clients. Listen as Johnson shares his story of starting a business in Nigeria, and how he used his passion for marketing to start chipping his path to the top. Famous Five: Favorite Book? – The Ultimate Sales Machine What CEO do you follow? – Richard Branson Favorite online tool? — Asana Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – Focus on your marketing and charge more sooner. Time Stamped Show Notes: 02:20 – $230K in revenue in 2015 03:00 – How Johnson’s company makes money 04:00 – Johnson uses a lot of Infusionsoft with his clients 04:30 – When you’re selling a high value product, you don’t list your prices you have a conversation 05:15 – Johnson charges his clients between $5k and $20k per month 05:55 – Johnson’s top client paid $25K last year 07:30 – It’s important to learn, but don’t
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EP 422: $2.6M 2015 Free Cash Flow On Luxury Car Business
19/09/2016 Duração: 27minPejman Ghadimi, a self-made entrepreneur and best-selling author born in Iran, raised in France, and crushing it in the United States since 1997. Listen as Nathan and Pejman talk bottom-line numbers, exotic cars, and what it takes to build a multimillion dollar business from scratch. Famous Five: Favorite Book? – Start With Why What CEO do you follow? – Elon Musk Favorite online tool? — N/A Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – Take life more seriously. Time Stamped Show Notes: 01:40 – Nathan introduces Pejman to the show 02:15 – VIP Motoring 02:45 – At its core, VIP is an automotive investing service 05:00 – Legal bribery 06:30 – Pejman sharing his payout 06:56 -- $2.6M net cash flow 07:12 – What Pejman does with the money he takes from VIP Motoring 07:45 – Buying luxury assets 09:05 – The exotic car market allows people to get in and out of it quickly 09:34 – These cars aren’t meant to be driven, no one ever drives the cars
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EP 421: SaaS Accounting $238k MRR, $4.2M Raised, 200 Customers with Ceterus CEO Levi Morehouse
18/09/2016 Duração: 21min -
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EP 419: 30 yo does $6m 2015, taking over $5b+ Moving Industry with Cam Doody of Bellhops.com
16/09/2016 Duração: 26min -
EP 418: Executive Recruiter Made $1.1M 2015, Super High Profit Margin with Matt Schwartz of MJSearch.com
15/09/2016 Duração: 27minMatt Schwartz, the president of MJS Executive Search –a 13-year old, New York based retained executive search firm that specializes in placing transformational talent to global Fortune 500 companies. His clients are included but not limited to Pepsi Co, American Express, Fidelity, New York Life, Equinox, and Pitney. Famous Five: Favorite Book? – Profit First and Rework What CEO do you follow? – Gary Vaynerchuck Favorite online tool? — Send Later and Trello Do you get 8 hours of sleep?— I do If you could let your 20 year old self know one thing, what would it be? – Don’t follow the herd. Time Stamped Show Notes: 01:44 – Nathan introduces Matt 02:44 – Why MJS Executive Search is different 02:51 – The trends have changed 03:45 – The roles placed for Pepsi Co 04:30 – Engineers for reinventing equipment 05:30 – We are there to tell the story 05:40 – The pitch MJS delivers 06:42 – How MJS make money through placing people on roles 07:41 – Our competition bills the entire fees in 90 days 08:15 – Foun
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EP 417 SPECIAL: Warner Interviews Latka: Con Artist or Brilliant Genius?
14/09/2016 Duração: 01h13minSweeney Daniel, a partner at Hustle and Grow and Click Bank University. He launched his first company in high school which lead him to working full time in digital marketing. He decided to leave the corporate grind and is now focused on helping others create their digital business while maintaining a fun lifestyle. Famous Five: Favorite Book? – Ego is the Enemy by Ryan Holiday What CEO do you follow? – James Schramko Favorite online tool? — Clickfunnels and Drip Do you get 8 hours of sleep?— Most of the time 7 and a half If you could let your 20 year old self know one thing, what would it be? – Spend money and invest in assets Time Stamped Show Notes: 01:34 – Nathan introduces Sweeney 02:04 – What Hustle and Grow is and how it generates revenue 02:11 – Marketing list, promoting digital products, and an agency 02:20 – Selling marketing and affiliate products and working closely with ecommerce partners 02:28 – Founded in 2016 02:38 – Hustle and Grow’s website 02:53 – 2016’s revenue will be close to $1
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EP 417: 26 yo goes from nothing to $1M with big partnership with Sweeney David
14/09/2016 Duração: 20min -
EP 416: 4000 New SaaS Customers From Youtube On $100K Spend with Neil Patel of CrazyEgg
13/09/2016 Duração: 26min