Knowledge@wharton
Finding the Value in IPOs: Why Customer Behavior Holds the Key
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:26:32
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Sinopse
Wharton’s Peter Fader and Emory’s Dan McCarthy explain why customer-based corporate valuation is a novel -- and very accurate -- way of determining a firm’s worth. See acast.com/privacy for privacy and opt-out information.