The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

Speed to Lead: Converting New Web Visitor Interest to Revenue | Nicolas Vandenberghe - 1530

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Sinopse

Converting web leads is the dream for virtually every B2B company. What if we told you there’s a way to increase the conversion rate for web visitors by as much as double your current rates? In today’s episode of The Sales Evangelist, Donald is joined by co-founder and CEO of Chili Piper, Nicolas Vandenberghe, to discuss how his SaaS platform does just that. Only a fraction of website visitors turns into sales leads. The key to improving your conversion rate is to automate your inbound process.  The old inbound strategy depended on a human salesperson reaching out to a prospect (typically based on a form submission.) This humanist delay can result in up to days of lag time between the form and the response. And the business world is just too fast-paced for that. Speed to Lead helps overcome this issue by automating the qualification process and scheduling meetings in real-time. Prequalification is critical to faster client acquisition. You don’t want to waste time interacting with a potential client who wo