The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

How Salespeople Can Use Abraham Lincoln's War Strategy To Close More Deals   Abraham Lincoln is one of the most iconic individuals in American history for many reasons, but specifically his strategy in winning the Civil War. The Civil War was one of the darkest times for the American people, a pivotal time, and it caused the bloodiest wars fought on American soil. Abraham Lincoln brought the nation together and unified the two opposing beliefs of the North and the South people. Why bring this up on a sales podcast? Believe it or not, salespeople can use Lincoln’s strategy in closing more deals.   Going out there It was Lincoln’s idea to visit the troops and see their issues and difficulties first-hand. That experience helped him understand what they were fighting for and he was able to communicate his observation to key leaders and generals. Lincoln listened and gathered information to know what was going on in the field.  As a result, The Situation Room was created in order to discuss the intel that was gath