The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

There are many metrics in measuring B2B success. In this episode, Darrell Amy brings us some of the best metrics for B2B companies.  Getting to know Darrell Amy  Darrel Amy helps companies grow their revenue. He started his career in 1993 and was in the office technology world. He got involved in sales training and launched a sales training company in 2004. Darrell has already helped thousands of people through his sales training programs for global technology companies. He’s also been involved in the digital marketing journey.  Growing revenue for B2B companies There are two metrics for growth:  Net new clients  Cross-sell.  Net new growth is the number of clients you have this month versus last month.  The measurement for cross sell is revenue per client.  Different companies, sales teams, and different industries have sales reps who are good at either netting new clients or cross selling.  Your goal is to drive reasonable growth in each area simultaneously to get magical things happening.  For one of