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Diversity: How Do We Remove the Barriers to Sales for People of Color? | DeJuan Brown - 1403

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Sinopse

The sales space is a huge industry but it needs more diversity. In this episode, DeJuan Brown talks about how we remove the barriers to sales for people of color.  Studies show that 78.9% of salespeople in all industries are white, 11.2% are tan, and the remaining percentage is divided into various ethnicities. There is so much success in sales but there are barriers - both visible and not so visible to many.  The barriers in sales Job descriptions can become a barrier, especially for black people. These are individuals who do not have much experience in a specific space. Some jobs need 7-10 years of experience before one can even get a nod for an interview.  There’s also the perception that sellers don’t make money and that a career in sales is just a plan B, C, or D.  In some communities, there’s still a stigma on salespeople. They’re the ones you shut your door to, they are the car dealers, the door-to-door insurance man, and other undesirable roles.  Changing the mindset Sales leaders and professionals