The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

Sales is all about solving problems. But are you going about solving problems the right way? In today’s episode of The Sales Evangelist, Donald is joined by guest Bryan Kelly to discuss how we can ask more beautiful questions, using the book A More Beautiful Question by Warren Berger as a framework.   Phase One: Why? When we ask ‘why,’ it requires you to adjust the way you look at the world. There are three different ways to get into this mentality. First, step back and disengage. Taking a break will break up your routine and help inspiration strike. Next, challenge your assumptions. Whether they’re your assumptions or the assumptions of others, asking questions about your current process will help you find new avenues to explore. Finally, question the questions. Reframe a question to challenge the expected answer.  Remember the five why’s. (Literally ask the question “why” five times in a row to get to the root understanding of the situation.)   Phase Two: Wondering “What If?” Get everybody (including yo