The Top Entrepreneurs In Money, Marketing, Business And Life

Khalid Saleh, co-author of the bestselling book Conversion Optimisation. Khalid’s an expert on conversion whose company, Invesp, has grown companies from tiny startups to giant powerhouses. Listen as Khalid and Nathan talk leaving a salaried job, turning a consulting business into an SaaS giant, and running a global fundraising round. Favorite Book? – The Lean Startup What CEO do you follow? — Alex Turnbull What is your favorite online tool?— Evernote Do you get 8 hours of sleep?— Hell, no! If you could let your 20 year old self know one thing, what would it be?— That I need to be laser-focused. There’s opportunity everywhere - you just have to focus on it. Time Stamped Show Notes: 01:20 – Nathan’s introduction 02:20 – Welcoming Khalid to the show 02:35 – Invesp makes money by consulting on conversion optimisation 03:00 – Companies pay a monthly retainer for ongoing optimisation services 03:45 – Charge a minimum of $8,000 per month 04:00 – Companies stay 15-24 months on average 04:25 – Invesp was founded in