The Top Entrepreneurs In Money, Marketing, Business And Life

EP 453: $2M Agency Helps Brands Raise Capital, IPO, Sell, with ROIworks CEO George Revutsky

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Sinopse

George Revutsky, CMO for Soothe – the world’s largest on-demand massage service. He’s also the CEO of ROIworks – a growth agency that runs growth and build growth agency teams for funded startup and Fortune 1000 companies like Headspace, TriNet and Original Stitch just to name a few. Listen as George talks about how he generated double digit revenue for Soothe in straight 11 months. Famous Five: Favorite Book? – Don’t Make Me Think What CEO do you follow? – Aaron Levie Favorite online tool? — Optimizely and Hotjar Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – “Knew the value of moderated user testing and customer development when founding companies or evaluating product”   Time Stamped Show Notes: 01:10 – Nathan introduces George to the show 01:48 – ROIworks started as an agency 10 years ago 02:12 – Used digital tools such as aid acquisition, A/B testing etc. for a series of experiment 02:40 – Typically, they would make some kind of retain