The Top Entrepreneurs In Money, Marketing, Business And Life

819: AdTech: Bake Off Leads to Major Acquisition and $100m+ In Media Spend Under Management

Informações:

Sinopse

Sandy Lohr. She’s a mother, wife, dog lover and leader of one of the best advertising technology teams in Silicon Beach. Growing up in the industry, she transitioned from client side to tech provider over 2 years ago. Her team strives daily to help local businesses globally find the best customer with her company, MatchCraft.   Famous Five: Favorite Book? – Jab Jab Jab Right Hook What CEO do you follow? – Susan Wojcicki Favorite online tool? — Accompany How many hours of sleep do you get?— 5.5 If you could let your 20-year old self, know one thing, what would it be? – “Be humble”   Time Stamped Show Notes: 01:44 – Nathan introduces Sandy to the show 02:18 – MatchCraft performs well and keeps its customers 02:46 – MatchCraft is a tech company in the adtech space 02:52 – 2018 will be MatchCraft’s 20th year 03:02 – MatchCraft matches buyers and sellers and has mastered the craft for doing so 03:10 – MatchCraft has 2 founders who came up with the strategy in 1998 03:21 – Sandy is the CEO and she joined MatchCr