The Top Entrepreneurs In Money, Marketing, Business And Life

841: Why He Can Charge $1000 CPMs, $31m Raised Helping Create Better Content

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Sinopse

Shaul Olmert. He’s the cofounder and CEO of Playbuzz, an award-winning, storytelling platform that empowers publishers, brands, and agencies worldwide to create interactive content for editorial and commercial purposes. The world’s top publishers and brands worldwide use Playbuzz's desktop and mobile-friendly storytelling tools to improve audience engagement, optimize social sharing, increase site traffic and lengthen page-viewing time. Famous Five: Favorite Book? – N/A What CEO do you follow? – N/A Favorite online tool? — Evernote How many hours of sleep do you get?— 4 If you could let your 20-year old self, know one thing, what would it be? – Shaul would have told himself that everybody else in the world is as clueless as he is   Time Stamped Show Notes: 01:40 – Nathan introduces Shaul to the show 02:25 – Playbuzz is a platform that helps make one’s storytelling more compelling and engaging 03:10 – Playbuzz's tools are completely free for publishers 03:20 – Playbuzz currently has tens of thousands of pub