ProBlogger Podcast: Blog Tips to Help You Make Money Blogging

196: Blogger Spotlight – Nikki Parkinson from Styling You, Shares How She Built a Business Around Her Blog

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Blogger Nikki Parkinson Shares How She Built a Business Around Her Blog In today’s episode, I have recorded an interview with one of Australia’s better known bloggers - Nikki Parkinson from the style and fashion blog - Styling You. I first met Nikki at one of our first ever ProBlogger events. While a newish blogger at that time she stood out to me as a blogger to watch - partly because of her journalistic background (she was one of the first journalists I’d seen make the switch) but also because she was someone who was blogging ‘smart’. Most bloggers, back then, were blogging from the heart - blogging just because they had something to say - but Nikki even back then was not just interested and passionate about her topic - she was being smart and strategic with her blogging (at least, that was the impression I got). Nikki started Styling You in July 2008 and today - 9 years later - she’s not only grown her audience, but she’s built a pretty amazing business around her blog. Nikki has written a book, laun