Book Marketing Mentors

How can building strong relationships revolutionize your book marketing strategy? In this episode, I interview marketing expert Scott Grates to reveal how relationship-driven strategies lead to greater book marketing and sales success.Key Takeaways:The Power of Relationships – Digital marketing is important, but genuine human connections open doors to business growth and new opportunities.Rethinking Self-Promotion – Focus on serving your audience rather than selling. When you highlight the problem your book solves, sharing it feels natural.Strategic Networking – Leverage five key referral groups and creative bulk sales tactics to expand your reach. Consistency and patience are key.Tune in to discover how relationship-building can boost your book marketing success!*************************************************************************Be More Human: Do the Work that Matters Most with Generative AI Have you been using GenAI? The 2024 Work Trend Index report found that users of Generative AI are changing the wo