The Rich Roll Podcast

There are leaders and then there are followers. The best leaders engender devotion to a big, new idea. But only a few successfully grow their conceit into a thriving a enterprise that withstands the test of time. Fewer still scale to mainstream cultural impact. Then there are the charmed select who simply see the world differently. Not how it is, but how it could be. How it should be. The rare figure who infuses his or her vision with a contagion of enthusiasm and connectivity so infectious and powerful, it ignites a revolution – catalyzing a movement that penetrates the mainstream, hypnotizes the masses and forever alters the perspective and behavior of all who fall under its spell. This is the story of Brogan Graham — an irreverent, way-outside-the-box fitness fanatic who, along with partner-in-crime Bojan Mandaric decided to flip the fitness industry on its head and make the world a better place with a creation dubbed November Project. No gyms or machines. No fees or dues. Just two dudes, wide open public