The Rich Roll Podcast

Addiction is tenacious. We're all craven animals, vulnerable to habits that don't serve us. Whether it’s a constantly checking social media, binge eating, smoking, excessive drinking, most of us fall prey to compulsions we feel powerless to arrest. Why is this? And what can neuroscience teach us about the nature of cravings and how to overcome them? Dr. Jud Brewer has devoted his career to answering these questions. His discoveries just might change your life. A psychiatrist, neuroscientist, thought leader and scientific researcher in the field of habit change and the “science of self-mastery”, Dr. Brewer is the founder of MindSciences and Director of Research and Innovation at the Brown University Mindfulness Center. Formerly, he served as an associate professor in Medicine and Psychiatry at UMass Medical School, an adjunct faculty member at Yale University, and a research affiliate at MIT. Dr. Brewer has published numerous peer-reviewed articles and book chapters. He has trained U.S.A. Olympic coaches. His