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Hesitant to make important life changes based on what other people might think of you? Take control of how you're perceived and rebrand yourself -- on your own terms. "No one would ever choose to put themselves through this unless it was critical to their identity." -Chris Edwards The Cheat Sheet: Stop fearing what others think about the important changes you need to make in your life. Learn how branding principles helped an advertising creative director make a very public transition from female to male with relative ease. Transgender surgery: what's appropriate to ask, what isn't, and why. You don't have to let one major life event define you (unless you want it to). On the subject of balls: find out why it takes some to get some! And so much more... Show notes at http://theartofcharm.com/podcast-episodes/chris-edwards-the-balls-to-rebrand-episode-429/ HELP US SPREAD THE WORD! If you dig the show, please subscribe in iTunes and write us a review! This is what helps us stand out from the crowd and help peo