Tedtalks Business

Around the world, people who work hard are often seen as morally good -- even if they produce little to no results. Social psychologist Azim Shariff analyzes the roots of this belief and suggests a shift towards a more meaningful way to think about effort, rather than admiring work for work's sake. After the talk, Modupe delves deeper into Shariff’s research – and what our focus should actually be on at work.