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It was really out of frustration... I needed some tools and I made it my mission to become the world's first values-based marketing agency!" ~Sarah Hardwick Sarah Hardwick understands the ups and downs of entrepreneurship and what it means to persevere, be resilient and succeed! A gifted and talented student from Durango High in Colorado (her father was a forest ranger in the area for 30 years!). Sarah attended University of Denver (scholarship) and decides on a marketing and business major instead of theater... "the more practical decision." Her senior year in college she visits sunny San Diego (Mission Beach) for spring break and is instantly intent on relocating as soon as she graduates. In this episode, Sarah provides keen insight into the incredible power of values and why they are so important, beyond just marketing! "When you start to act in ways that are not in alignment with your values, than it is really hard to be happy!" Sarah also touches on some incredibly difficult moments and what she consider